ChinaDirect Sourcing make it possible for Western companies to deal direct with the factories in China – whilst reducing the risk involved.

Our head office is located in Brisbane, Australia. ChinaDirect also recently opened an office in Sydney to serve those businesses that are situated in N.S.W. The backbone and delivery side of the service is carried out by our office in Guizhou, China; which currently employs 10 team members.

Lindy Chen BSc, BA
ChinaDirect Founder & Managing Director

Lindy is a world leading authority on doing business with China.

  • Author, ‘Import From China. How To Make a Million… and Not Get Burnt!’
  • Finalist – WIB Qld Businesswoman Of The Year, ’08 and ’07
  • Finalist – Small Business Champion Awards, Entrepreneur of The Year ’08 and ’07
  • Finalist – Australian Institute of Management Owner Manager of the Year ’08
  • Member, Australia China Business Council
  • 15 years experience in international trade
  • Board Member, Focus Certification, Quality assurance company certifying ISO 9001
  • Given seminars at James Cook University, ANZ Bank, Australian Institute of Management, Bank of Queensland, Australia Post, Qld Police and Gold Coast Institute of TAFE
  • Lecturer, International Trade, TAFE SA
  • Lecturer, Business Administration, The City Business College, SA

Read Lindy Chen’s full bio.

Charmine Cheng BEc
China Operations Manager

Charmine has experience across many industries, and has accomplished:

  • Started a successful translation/interpreting business, with mainly Australian business clientele
  • Managed numerous Chinese companies
  • Bachelor of Economics
Apollo Bai MBus
Import Manager

Apollo has worked for some of China’s largest companies in International Trade, and brings a wealth of experience to the team.

  • Master of Business, major in International Tourism & Hospitality Management, Griffith University
  • Bachelor of Economics, major in International Trade, Nankai University
  • Chinese Customs Specialist certificate
  • Accredited professional translator in English and Chinese
Candy Liu M Com
Import Manager

Candy has a large amount of experience in International Trade in both China and Australia, and has accomplished:

  • Bachelor of Civil Engineering, Shenzhen University
  • Master of Commerce, Griffith University
  • Graduate Diploma of Management, Central Queensland University
Alice Yang M Bus
Import Manager

Alice has extensive cross -industry experience,

particularly in the export/import region. Her extensive international knowledge has allowed her to appear on many radio station segments offering professional business advice.

She has accomplished:

  • Master of Business, major in Applied Finance, Queensland University of Technology
  • Bachelor of Business, major in Marketing, Queensland University of Technology
  • Member of Australian Institute of Marketing
Our friendly China team in Guiyang, Guizhou Province

Our friendly China team in Guiyang, Guizhou Province, China